Rhian Sugden displays her assets in plunging dressminidress that aligns with crotch for magazine bash

The glamour model Rhian Sugden was in attendance last night at the launch party of Sixty6 Magazine at London's Paper Soho club.

Rhian Sugden ditching undies under a slashed gown is one hell of gauntlet trading fabric for flesh, the blonde squeezed her famous assets into a daring black number that hugged every inch of her curves.

Featuring a daring lace-up side which reached from her shoulder to her groin, the outfit left the vixen just millimetres from total exposure as the dress' hemline parted next to her nether regions.

And while her cleavage was held firmly in place with a black bra, it soon became clear that her privates were completely bare.

Rhian accesorised with a leather handbag, gold stiletto heels and a diamond ring.

She wore her platinum tresses in chic undone curls and sported a glamorous French manicure.

In the makeup stakes, she teamed a glossy pink pout with fake lashes, winged eyeliner and a sweep of highlighter across her cheekbones.

The beauty made sure to show off the results of her non-surgical bum lift by turning around and smouldering over her shoulder.

She also provocatively tugged on her neckline, no doubt leaving her fellow party-goers' jaws on the floor.

Other stars to make big impressions at the bash included Lateysha Grace, who brazenly flashed her nipples in a completely see-through dress.

Meanwhile Jess Hayes' cleavage was out of control as her plunging neckline got the better of her.

And Bianca Gascoigne and Frankie Essex let their assets take centre stage in minidress' that left very little to the imagination.